Senior digital &
CRM designer
Specialising in CRM, UI/UX and digital campaign design, I help brands connect with their audiences at scale. With 20+ years' experience in freelance and agency roles and a track record with Samsung, Virgin Red and NatWest, I bring strategic thinking, design system expertise and a results-driven approach to every project.
CRM Design
Design Lead for Samsung CRM at VML
Led design of CRM email campaigns for Samsung's flagship product launches across Europe. Responsible for design direction, component libraries, and scalable templates used across 17 markets.
30+
Campaign designs
6M+
Customers reached
17
Markets
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UX Audit
UX Audit for National Numeracy Day Campaign
Conducted a full UX audit of National Numeracy Day campaign pages, identifying usability, content clarity, and accessibility issues. Delivered prioritised recommendations to improve sign-ups and audience engagement.
18%
Increase in sign-ups
20%
Increase in donations
92%
Accessibility score
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Print & Digital Design
Print & Digital Campaign Design for Veg Power
Designed print and digital campaign materials for Veg Power's partnership with DreamWorks' Kung Fu Panda, encouraging healthier lunchboxes for children. Delivered across print, digital, and social channels.
74%
Positive response
68%
Brand recall
69%
Behaviour change intent
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Services
Designing interfaces that are clear, consistent, and user-focused. From wireframes and prototypes to high-fidelity UI, I work closely with UX teams to deliver designs that meet both user needs and business goals.
Creating email campaigns that perform across devices and clients. I build scalable templates, component libraries, and design systems that help teams deliver at volume without compromising quality.
Layouts for direct mail, brochures, guides, and campaign materials. I work in InDesign for complex print production, with experience in artworking, prepress, and brand guidelines.
Building and designing websites in Webflow, WordPress, and Shopify. From landing pages to full e-commerce builds, I handle both design and development.
What they think
"We're very pleased with the work Jon has done for us. Excellent quality design, reliable and a pleasure to work with.We look forward to working with him again. Highly recommended."
"Jon worked on a number of design projects for Cubeworks/MBA, which says something for the quality of his work in itself. In my experience, Jon is dependable, presentable, flexible to changing requirements and most importantly he always delivered on time."
"I hired Jon many years ago when I was Creative Director at MRM Worldwide. He proved to be an excellent employee with over 5 years service to the company. I highly recommend Jon, he is a great asset for any company."
